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50% More Google Clicks, 80% More Phone Calls, and Top 10 Rankings Across Multiple Cities

Immo Best GmbH – SEO Optimization for a Real Estate Agency

AlbiSoft implemented an SEO strategy for Immo Best GmbH, focusing on increasing organic search visibility, improving local rankings, and generating more customer inquiries through the website. The strategy included content optimization, expanding regional visibility, and building backlinks. Beyond the company's primary location in Landau, the objective was to make Immo Best easier to find in Neustadt an der Weinstraße and Speyer. Comparing the three months following optimization with the preceding three months revealed positive results: 50% more Google clicks, 40% more search impressions, and over 80% more phone calls through the website.

Industry Real Estate and Property Brokerage
Project Type SEO Optimization, Local SEO, and Link Building
Results 1,500 Google clicks, 28,000 impressions, top 10 rankings across multiple cities, and over 80% more phone calls
Status SEO optimization period completed; results analyzed after three months

Initial Situation

Increasing Organic Visibility and Expanding Regional Market Presence

Immo Best GmbH needed to improve its Google rankings and reach more potential customers through organic search. One of the main challenges was expanding visibility beyond its primary location. In cities such as Neustadt an der Weinstraße and Speyer, the website had very limited visibility in search results. In addition to increasing organic traffic, the project aimed to improve visitor engagement, particularly by generating more phone calls and contact inquiries through the website.

Project Objectives

Better Local Visibility, More Organic Traffic, and Increased Customer Inquiries

Improving organic search visibility to generate more clicks and impressions in Google Search results.

Increasing the number of visitors searching for real estate brokerage, property sales, and advisory services.

Project Objectives

01
Increasing Google Clicks and Impressions

Improving organic search visibility to generate more clicks and impressions in Google Search results.

02
Attracting More Organic Users

Increasing the number of visitors searching for real estate brokerage, property sales, and advisory services.

03
Expanding Regional Visibility

Strengthening the company's Google presence in Landau, Neustadt an der Weinstraße, and Speyer.

04
Improving Rankings for Real Estate Agent Searches

Achieving better rankings for local searches related to real estate agents and agencies.

05
Improving Rankings for Property Sales

Optimizing content for searches related to selling houses, apartments, and other properties.

06
Increasing Website-Generated Inquiries

Improving user engagement and encouraging more phone calls and contact requests.

07
Expanding Visibility in AI-Powered Search

Preparing the website to appear in AI assistant responses and Google AI Overviews.

Planning the SEO strategy for Immo Best GmbH

Strategy and Planning

SEO Strategy for Regional Expansion and Lead Generation

In addition to content optimization, the strategy included expanding visibility into other cities, strengthening the backlink profile, and analyzing user actions.

The focus was on searches related to real estate agents, property sales, investments, and advisory services.

The SEO strategy for Immo Best GmbH was built around two primary objectives: increasing local search visibility and improving contact interactions through the website.

This approach aimed not only to increase website traffic but also to attract potential customers actively searching for specific real estate services.

SEO Implementation

Content Optimization, Local Visibility, and Link Building

SEO activities focused on improving content for relevant keywords, expanding regional visibility, and strengthening the website's backlink profile. User interactions were also analyzed to evaluate the impact of optimization on inquiries generated through the website.

Keyword optimization for real estate agent search terms

Keyword Content Optimization

Content was optimized for searches related to real estate agents, property sales, and brokerage services.

Expanding Local Search Visibility

Optimization targeted Landau, Neustadt an der Weinstraße, and Speyer to increase the company's presence in regional search results.

Regional visibility beyond the main location

Link Building

Directory listings and the creation of external links helped strengthen the website's backlink profile.

Backlink building and directory listings
Optimized content on investment and consultation

Expanding Content Topics

Content was optimized for additional topics, including real estate investments, advisory services, and property listings.

Analysis of contact interactions and phone calls

Conversion Analysis

Contact interactions, particularly phone calls through the website, were monitored to measure optimization results.

AI-Powered Search Visibility

The website was optimized to support visibility in AI assistant responses and Google AI Overviews.

Visibility in AI assistants and Google AI Overviews

SEO and Digital Visibility

Better Google Rankings and More Customer Contact Opportunities

The SEO strategy combined locally optimized content, expanded regional visibility, backlink building, and user interaction analysis. This approach helped Immo Best GmbH improve its rankings for real estate services and increase the number of contact interactions generated through the website.

01 — SEO Optimization Measures
Keyword-focused content optimization
Improved local search visibility
Expansion into additional cities
Backlink building
Directory listings
Content expansion for real estate topics
Optimization for AI-powered search
02 — Performance Measurement and User Interactions
Analysis of Google clicks and impressions
Monitoring organic users
Tracking phone calls through the website
Analyzing local search rankings
Evaluating conversions
Monitoring SEO performance

Results and Benefits

More Organic Traffic, Better Rankings, and Increased Phone Calls

Comparing the three months after SEO optimization with the preceding three months showed measurable improvements in Google visibility, organic traffic, and user interactions. Google clicks increased by 50%, reaching approximately 1,500 clicks, while impressions grew by 40% to around 28,000. The website achieved top 10 rankings for important searches across multiple cities. Phone calls through the website also increased by more than 80%, demonstrating improvements not only in visibility but also in engagement with potential customers.

Services Provided

SEO Optimization for Local Visibility and Increased Customer Inquiries

AlbiSoft develops SEO strategies for businesses seeking to improve Google rankings, reach potential customers, and increase interactions through their websites.

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